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It’s someone else projecting how to make your business work.
Writing the right business plan for your consulting practice is a challenge but it’s a very doable one.
These points should have helped to lessen some of the nerves that often surface when you write a business plan.
On the one hand – in the consulting, finance, investor and academic world – what is meant by a Business Plan is a fairly comprehensive research project.
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This is the plan and the roadmap you — and you alone — need to succeed.
We all have our own general perception of what a business plan is — perhaps something spanning 50 pages of single-spaced text and 45 minutes-worth of Powerpoint slides. Given how overwhelmed we sometimes feel at the thought of business planning, many of us are quick to seek out a template. We open one up and see — oh no, our fears rang true — it’s a monster!
If you’re struggling with this piece of your business plan, pause and back away from the plan itself for a moment.
Take ten minutes to draft up a simple mission statement or “vision document” of your service.
The audience insights breakdown is an excellent tool that will show you where your audience lives, what they like, and how to reach them.
Take a little time to play with it while you write your business plan.